Introducing Arena Birmingham - formerly the Barclaycard Arena

On 1st September 2017, we moved to a venue name which reflects our fantastic location – right in the heart of Birmingham City Centre. 

Home to rock gods, pop princesses, sporting legends and even the odd dinosaur, we’re still the same City Centre venue you know and love but with a brand new name – Arena Birmingham. 

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***Any tickets you have been sent by The Ticket Factory or another STAR recommended ticket agent which states 'Barclaycard Arena' will still be valid, and we will not be reissuing tickets.*** 

So why are we changing our name?

Barclaycard deciding to move away from the long-term naming rights for the Barclaycard Arena has nothing to do with the sponsorship or venue performance, and everything to do with their future strategy and changes within Barclays PLC which you may have seen in the news recently. The Barclaycard Arena has been a resounding success since we launched with Michael Bublé back in 2014 following our massive redevelopment. 

Like many famous favourites (think Opal Fruits to Starburst, WWF to WWE, Marathon to Snickers, Puff Daddy to P Diddy to Diddy, and let’s not even mention Prince!) we’re constantly evolving in order to bring you the best in world-class entertainment and we can't wait to see what Arena Birmingham brings!

Arena Birmingham, formerly Barclaycard Arena - launched 1st September 2017.